Releases
Designing Album Trailers for YouTube-First Audiences in the BBC Era
Design documentary-style, short-form album trailers for YouTube discovery using BBC-level editorial standards and a YouTube-first release plan.
How BTS’s choice of Arirang shows creators the power of culturally rooted titles — and how to turn that power into a measurable album-era strategy.
Design documentary-style, short-form album trailers for YouTube discovery using BBC-level editorial standards and a YouTube-first release plan.







